Latest writing...

Launching hollyandtony.com – two marketing mavericks on their cyber security awakening

Almost one year ago to the day, Tony and I started working with Securious, an Exeter-based cyber security company sitting on a f***-tonne of potential.  ...
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‘The 7 Laws of Innovation’ – a behind the scenes look at a client workshop on Zoom

A little story of rediscovery... More than 20 years ago (yikes) I developed what I grandly called “The 7 Laws of Successful Innovation”. They were ...
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2 Minute Tip: How To Launch Better New Products & Services

If you are one of the many people thinking of introducing new products or services to adapt to this crazy new world, you might find ...
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Helping the world’s oldest industry adapt to a digital world

Mankind’s oldest industry You might not know this - I didn’t - but sheep production is mankind’s oldest organised industry. Sheep were domesticated some 10,000 ...
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6 Tips for Staying Cyber Secure while working from home

A quick 3-minute video presented by Tony outlining 6 basic tips from the Securious team for anyone working from home and wanting to stay cyber ...
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Blog_John_Lewis_Eco_Conscious_Customers_Buying_Less_Stuff

Is John Lewis in decline because eco-conscious middle-class customers are buying less stuff?

John Lewis has been in the headlines after issuing a profits warning following disappointing Christmas sales. Many theories have been put forward but no one ...
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